Hey friend,

If you aren’t invested in magnets, President Trump says you don’t know how to make money.

At least, that’s what he told 342 million Americans at the Pennsylvania Defense and Innovation Summit in July.

Don’t worry. Apparently I haven’t been making money either (rolls eyes).

I’m twisting his words a bit for the comedy of it all, but lately, I have seen the same video clip showing up in my LinkedIn feed over and over.

President Trump actually said, “Magnets. Do magnets. I’ll tell you how to make money! Do magnets.”

I did a little research on the rare-earth magnets he’s talking about, and it didn’t take long to see why they’re vitally important to the future of technology.

Without magnets, EVs, drones, and robots would just be piles of motionless metal.

Here’s how it works:
Think back to your childhood. Do you remember how much fun you had playing with magnets?

For me, the fun part was always flipping one upside down and watching the force field repel the other. I don’t know why that excited me so much.

But physicists and electrical engineers figured out how to use that force to move electric vehicles, drones, and robots in the physical world.

To do it, they leverage both sides of the magnetic field. The push and the pull.

They engineered the magnets to quickly repeat the push-and-pull energy, making drone propellers spin, EV wheels turn, and robot limbs move.

The problem is, China makes 94% of these powerful rare-earth magnets.

And with trillions of dollars being spent worldwide on new technologies, every country producing this tech depends on China.

That’s a massive supply-chain issue and a roadblock for the U.S.

So, the Trump administration is doing something about it.

On January 1, 2027, federal law will change, restricting U.S. Defense contractors from buying these magnets if they’re mined, refined, separated, melted, or even produced in China, Russia, Iran, or North Korea.

The U.S. government is pouring more than $2 billion into critical-mineral deals to rebuild the supply chain here in America. And we’ve already seen money moving across companies.

$400 million went to MP Materials - America’s leading rare-earth company. The government also supplied the company with $150 million to expand operations at its Mountain Pass Mine located in California.

Another $150 million went to Niron Magnetics - a private company researching and developing rare-earth-free permanent magnets.

And finally, in August, the Trump administration announced more than $2 billion in new, general mining-related projects.

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