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Dec 16
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Earn Out Loud's avatar

Thanks for commenting.

I'm right there with you. I went through that early stage of investing in 'cheap' companies, too. Back then, I was solely focused on price and whether I could afford to buy at least 100 shares at a time. I didn't really understand how to evaluate a business, and ultimately, I was just content with the idea that I owned something, finally.

But when that business went bankrupt and I lost my money, I learned my lesson: 1% of a great business is worth much more than 100% of a failing one. Ever since then I've been screaming it from the hilltops: 'What' we own is more important than 'how much' we own.